Self-introduction Letter Sample and Template

Networking is arguably one of the most critical pillars of success in the corporate world. When you stumble upon a new contact, you will need to introduce yourself and pave the way for future collaborations. You can do this through an introduction letter, which is basically your foot in the door.

A Self-Introduction Letter/Email is a message sent to a new business contact providing them with information about who you are, what you do, and the type of relationship you would like to build with them. It can come in handy when looking for a job, sourcing for a client, or marketing a new product.

In this post, we present you with everything you need to know to make a successful self-introduction.

The content of a self-introduction letter will typically vary from one letter to the next, depending on your reason for writing. If you are looking for employment, you will introduce yourself differently than someone writing to a prospective client.

That said, most self-introduction letters follow the same message structure. You can customize the following steps to meet your needs:

  • Craft a Subject Line. Because the reader doesn’t know you, they will probably be sceptical about reading your letter. Your only saving grace will be your subject line, which is why it is crucial in an introduction letter. If your subject line is boring or, worse, it sounds spammy, the reader will likely dismiss your message.
  • Establish a Connection. Once you have the reader’s attention, you want to convince them that they should listen to what you have to say. You can do this by establishing a connection through mentioning the mutual contact from who you got the reader’s mailing address.
  • Compliment the Reader. The next step is to compliment the reader, which can seem counterproductive since the purpose of this letter is to talk about yourself. However, mentioning some details about the reader will convince them that you have done your research and they can trust you.
  • Deliver Your Message. At this point in your letter, the reader is eager to hear what you have to say. This is where you get to sell your pitch and expound on who you are and what you do. You can also mention the role you would like the reader to play in your plan.
  • Insert a Call to Action. This is a short line encouraging the reader to respond to your letter. It should be strong and persuasive but should also sound natural.
  • Close. You can close your letter by inserting your name, contact information, and official signature.

Writing Tips for a Self-Introduction Letter

Your Self-Introduction Letter is your one shot at making a good impression on the reader. Consider the following tips when drafting it:

  • Draft a catchy and creative subject line that will capture the reader’s attention
  • Know your reader and tailor your message to their personality
  • Mention how you got the reader’s contact information
  • Focus on the reader’s pain point and use it to sell your pitch
  • Write like a real person, not a company.
  • Maintain a friendly, confident, and professional tone
  • Get straight to the point lest you lose the reader’s attention.
  • Always use a formal greeting.
  • Proofread your letter before sending it

Self-Introduction Letter (Format)


{Recipient’s Name}

{Recipient’s Address}

{City, State, Zip Code}

Re: Self-Introduction Letter

Dear {Mr./Mrs./Ms. Last Name},

My name is {your name} and I am a {mention job title or student status} at {name of company/school}. I got your contact information from {name of credible source} and would like to speak to you about {mention purpose for writing}.

As a {job title, e.g. Marketing representative}, I believe that I am {mention your skill set}. This could benefit you by {briefly describe the reader’s pain point and your solution}. If you are interested, I am willing to arrange a meeting to discuss this matter further.

If you have any questions or wish to know more, you can contact me on {contact information}. I look forward to a long and mutually beneficial relationship.

Thank you for your time and consideration.


{Your Name}

{Job Title, if necessary}

{Your Signature}

Sample Self-Introduction Email

17 December 2030



Subject: Mentorship Request

Dear Mr Jamal,

I recently read about your unprecedented results in a high-risk infant heart surgery. Congratulations on your success. My name is Mila Okafor, and I am a medical student at Harvard University, currently in my last year of study. I am writing to introduce myself and request a space in your mentorship program.

As part of my fifth-year curriculum, I wrote a research paper on Robotics and Heart Surgery, which is your area of expertise. I will be honoured if, at the end of my term, I earn the privilege of being your mentee. I have attached my formal application.

I believe that working under you will equip me with the skills I need to excel in my field of specialization, cardiothoracic surgery. You can contact me on

I look forward to hearing from you. Thank you for your time and consideration.


Mila Okafor

Harvard University

Sample Self-Introduction Letter

17 December 2030

Emma Crystal

109 Firestone Park

San Francisco, CA 34443

Re: Welcome to California

Dear Mrs Crystal,

You recently listed your name in our towns New-to-the-Area list. As the local real estate agent, allow me to welcome you to the neighbourhood. My name is Jemima Greene, and I look forward to helping you find the perfect home for your needs.

I have been a real estate agent in Firestone Park since 2009. In this time, I have helped hundreds of families buy and sell their homes. If you are interested, we can arrange a meeting at my office at 210 Firestone Park to discuss your options.

Although I am still a stranger to you, I hope to change this. I have attached my business card and brochure as well as the contact information of some families I’ve previously worked with. Please feel free to contact me at your earliest convenience.

I look forward to a long and fulfilling relationship. Thank you for your time.


Jemima Greene

Self-introduction Letter (Word Template)

File Format
  • MS Word

Key Takeaways

As the name suggests, a Self-Introduction Letter/Email is typically sent to someone you have never met. You need to capture their attention, engage their interest, and convince them they should have you as a contact. This means that besides being truthful, your message should be clever and captivating.